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Medical Device Startups

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Customer Story

bioaccess

Transforming Business Development with Ava
Julio Martinez-Clark, CEO of bioaccess™

“The platform is just fantastic. It has made our business development outreach way easier, automated, and systematic.”
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bioaccess™ is a niche contract research organization (CRO) that facilitates medical device trials. Operating in the hubs of medical innovation in the US, bioaccess™ assists in regulatory approvals, patient recruitment, and the coordination of trials between sponsors and hospitals.

Before Artisan, bioaccess Was Struggling With Lead Generation - Now They Achieve a Consistent 1.2% Positive Response Rate

Before having Artisan Sales as a part of their tech stack and hiring Ava, bioaccess relied heavily on word-of-mouth and manual lead generation, which were time-consuming and inconsistent. Their outreach efforts were mostly reactive, waiting for potential clients to contact them. As a small company, bioaccess™ found it challenging to scale their business development efforts without additional resources.


”We are looking to get acquired in 3 to 5 years, and for that to happen, we need to show our potential buyer that we are a money making machine and that we have a systematic way of finding leads. Artisan has given us that. That possibility. So it's really a godsend.”


Artisan Gave bioaccess an Easy & Automated Way to Generate Hot Leads on Autopilot

Artisan's platform, powered by Ava, revolutionized bioaccess’ approach to business development. Ava integrated data from various sources, including a niche provider, to create a comprehensive and up-to-date database of potential clients.


”We're a small company - we only had a few people before using Artisan and were wasting a lot of time doing a small volume of manual lead generation. Now I have Ava doing 24/7 mass outreach for us, which is fantastic.”


When asked what Julio would want to change about Artisan, he said “nothing.” He did say that he was very excited about our product roadmap, and that he looks forward to the new features Artisan plans to roll out for sales and the Marketing Artisan. 


Bioaccess didn’t have the resources to hire a full-time BDR to do their outreach. With Ava, at a fraction of the cost of a human BDR, they’re getting the same volume of leads.


Ready to transform your business development process? Book a sales meeting with us today and discover how Ava can revolutionize your outreach efforts.



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