5 Steps for Effective Data Enrichment

Ava AI Sales

A screenshot of the Artisan dashboard showing various B2B leads. 

automate-and-scale

Uplead

Cover Image

Cognism Internal Dashboard

Seamless AI Home Page

A screenshot of the Drift home page with the words, "One conversation at a time" written on top of the page. 

Drift

An A logo surrounded by ovals containing the words: bounce testing, lead research, 3rd party data enrichment, email warmup, web scraping, deliverability optimization 

Frame 1321315146

A dark-haired AI sales agent superimposed over the Artisan user dashboard. 

artisan

How to Test PMF

ZoomInfo Internal Dashboard

The Artisan dashboard with a "Template: Workflow Email 2" box opened. 

consistent-experience

Leadfeeder

An infographic titled “Ideal Customer Profile (ICP)” with an emoji image of a person in the middle with labels (title of contact: sales director, employee count: 10-50, tech stack: salesforce + outreach, budget: 100k - 150k, industry: technology, sub-industry: artificial intelligence, location: San Francisco, budget: 100k-150k) circling around and “Pain Points” and “Benefits” underneath. 

Ideal Customer Profile (ICP) Template

Three circles containing headshots of business professionals connected by white dotted lines. 

growth-trust-ai

Datanyze

High Quality B2B Email List

Exit Intent Pop Up

Cognism Home Page

BDR.ai screenshot

Product Market Fit

Sales Navigator Dashboard

Hiring Sales Reps in Eight Step

Three boxes advertising three different email playbooks: classic sales pitch, uno reverse, and ultrahuman. 

playbook

Key Qualities of Sales Reps

Lusha

Saleshandy Home Page

A screenshot of the homepage of the AiSDR website with text on top of the screen reading, "Get an AI SDR that speaks with prospects in your voice. Build strong relationships that convert."

aisdr

A screenshot of the LinkedIn Sales Navigator home page. 

LinkedIn Sales

Hunter Home Page

A screenshot of the Artisan dashboard with the user profile of Jane Dawson pulled up. 

ai-sdr-lead-gen

ZoomInfo

Crunchbase

Signs of Strong Product-Market Fit

An infographic of an AI sales agent on the far right with boxes advertising services such as B2B Data and Intent Data and icons for major websites and softwares like Slack and LinkedIn. 

ai-sdr-banner

A screenshot of the homepage of Artisan, with the words, "Automate Your Outbound With an All-In-One, AI-First Platform Powered by AI Employees" written on the top of the screen. 

Artisan Homepage Screenshot

Four boxes reading "Analyzing Data", "High Buying Intent", "Analyzing Website", and "Web Scrape Research."

ai-vs-sdr

The 11x homepage with screen on top reading, "Hi, I'm Alice, Your AI Powered Sales Rep" next to an image of a female AI sales rep. 

A screenshot of the Happysales home page with the words, "The AI Workforce for GTM Teams" written on top of the page. 

Happysales

Ava Emails

LinkedIn

11x dashboard 

On the right is the screenshot of an AI sales agent. On the left are four rectangles containing the headshots of various sales professionals as well as their titles: a VPS named Maria Hill, a CTO named Dennis Jackson, a CEO named Veronica Larson, and a CFO named Michael Langdon. 

Sales Prospecting 2

COVER

LinkedIn Sales Navigator Home

ZoomInfo Home Page

Screenshot of the Relevance AI dashboard 

Relevance AI

Screenshot of a job posting for a business development representative. 

Job Posting 

Sign Up - Content Marketing

A circle containing an AI sales agent next to a picture of a human sales agent set against a purple screen. 

human-sdr

Lead Magnet Types

How-to-Build-a-High-Quality-B2B-Email-List

Clearbit

Three rectangles containing the headshots of business professionals as well as their job title: a CFO named Michael Langdon, a CTO named Dennis Jackson, and a CEO named Veronica Larson. 

Sales Prospecting 1

The words "GTM Strategy" on a house graphic and the words "Product-Market Fit" on a foundation graphic. 

8 Alternative Strategies for Building an Email List 


8 Strategies for Building an Email List

A circle containing the words "AI BDR" next to ovals reading: automate 70% of cold emails, back 100 sales calls, increase lead conversion rates by 10%, improve lead engagement rate by 20%, forward 200 sales-qualified leads to AEs, contact 5,000 leads

AVA-3

Screenshots of three X posts showing dissatisfaction with current software design. All posts have been flagged by an AI BDR for targeting. 

AVA-1

Screenshot of the Artisan homepage with the words "Automate Your Outbound With an All-In-One, AI-First Platform Powered by AI Employees" at the top of the screen. 

Artisan Homepage 

A personalized email sent to someone named Michael advertising an all-in-one product to centralize customer support across all channels. 

Sales Prospecting 14

Apollo

A graphic of a circle labeled "Outbound Sales Cycle" with the words "Refine, Repeat Scale" near the side. The circle itself is divided into sections reading: Prospecting, Cold Outreach, Follow-up, Sales Meeting, Closing, Referrals. 

Outbound Sales Cycle

Signs of Weak PMF

A stack of squares with curved edges showing screenshots from the Artisan dashboard set against a purple screen. 

Sales Prospecting 13

Screenshot of a personalized email sent to someone named Jane reading: Hi Jane,
I saw your recent tweet about winning the NY local tennis cup, congrats!
I’m reaching out from CSaaS - we've created an all-in-one product that can centralize your support across channels, which I'm sure is becoming an issue now that you've launched your 500th vertical farm.
We're already working with 23 other vertical farm providers, including Skygrowth, and I’m confident we'll be a great fit for you. Are you free to hop on a call Monday at 4pm?
Cheers,  
Justin

Email to Jane

Kaspr Home Page

Lusha Home Page

7 pillars labeled: Target Audience Segmentation, Market Positioning, Brand Messaging, Pricing, Sales & Marketing Channels, Budget & Resource Allocation, and Strong Processes 

Pillar

A screenshot of a Reddit post about how much being a BDR has changed in the last five years. 

Reddit

why buying email lists is a bad idea

An infographic titled “5 Tips For Successful Sales Training” with ovals underneath containing the following text: “1. Include hands-on practice,” “2. Focused on specific results (like improving SQLs or won deals),” “3. Conduct preliminary performance assessments to identify growth areas,” “4. Tailor training to specific roles (BDR, SDR, AE),” “5. Use team member feedback to improve future sessions.”

5 Tips For Successful Sales Training

A screenshot of the Relevance AI homepage with the words "Build your AI Workforce" written on the top of the screen. 

relevance-ai

Headshots business professionals forming a circle around a bullhorn emoji all connected by dotted white lines against a blue and purple ombre background. 

COVER (4)

Clay

The words "How To Build A GTM Strategy" with the following steps: Step 1: Understand Your Target Market, Step 2: Define Your Unique Value Proposition (UVP), Step 3: Build Your Pricing Model, Step 4: Map Out Your Sales and Marketing Funnel, Step 5" Choose Your GTM Motions, Step 6: Set KPIs for Your GTM Strategy, Step 7: Monitor and Optimize Your GTM Strategy 

GTM-1

Artisan

Kaspr

Graphic of an AI sales agent surrounded by circles containing headshots of business professionals set against a purple background. 

Boosting Sales Success Blog Cover

Table

LeadGenius

A screenshot demonstrating an AI BDR's A/B testing capabilities. 

AVA-2

A graphic titled “AI Sales Development Representative (SDR)” with a picture of a dark-haired AI Sales Agent in the middle and five points (ICP Creation, Personalized Outreach, Email Warmup, Prospecting, Outreach Optimization) above floating around in a circle. 

Ava (1)

Adapt.io

Various Trusted Data Sources

Apollo Home Page

Artisan Home Page

A pop-out window titled "startups for cold intro sequence" hovering above a pop-out window of a hyper-personalized email. 

AI BDR AVA

Cognism

Marc Andreessen Quote

A screenshot of the Seamless.AI home screen with the words "Skyrocket Your Sales with AI" written on top of the page. 

Seamless.AI

A screenshot of the Artisan dashboard showing users how to export leads to Hubspot. 

crm-integration

Adelina Karpenkova is a writer on a mission to help businesses tap into the true potential of AI, clearing up common misconceptions. She works closely with B2B teams and relies on trusted sources to create content that reflects the latest industry knowledge.

Jaspar is a dynamic entrepreneur with extensive expertise in operations, management, sales, and marketing. He previously founded an on-demand services startup and a full-service GTM agency that scaled to 15 employees and collaborated with globally recognized brands. In July 2023, he founded Artisan, a company focused on revolutionizing the workplace by automating manual workflows with autonomous AI employees.

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As Chief of Staff at Artisan, Tina oversees a diverse portfolio, including website strategy, content development, social media, and supporting GTM, sales, customer success, and hiring operations. She previously worked in marketing, crafting creative campaigns and managing media relations for high-profile clients such as Cloudflare and Samsung. Tina holds a BA in English from the University of Oxford.

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Dan Mowinski is a content writer and journalist. He's written for various leading SaaS companies and business publications, including Pipeline Magazine, PandaDoc, and the EU Business School blog. He's particularly interested in emerging and transformative technology.

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