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Artisan vs. 11x

The best outbound platform should be straightforward and easy-to-use, saving your team lots of time. We pride ourselves on providing users with the most streamlined experience and best features in the market.

Why Are People Switching From 11x to Artisan

Users who have switched tell us that Artisan leaves 11x in the dust.

Way Better UX

At Artisan, we recognize the importance of building software with exceptional design that is easy to use. Other more traditional B2B platforms like 11x’s are often confusing and clunky.

Unparalleled Prospect Personalization

Artisan's proprietary AI generation pipeline crafts hyper-personalized, human-like messages using our Personalization Waterfall, while 11x sends generic, robotic messages.

Automated LinkedIn Outreach

Artisan automates LinkedIn connection requests and messages, while 11x lacks comprehensive LinkedIn automation.

Advanced Deliverability Optimization

Artisan ensures your messages hit the inbox with our suite of deliverability tools, whereas 11x offers limited deliverability features.

AI Sales Agent That Self-Optimizes

Artisan’s Ava not only automates tasks but learns from your feedback over time, unlike 11x’s static AI.

Comprehensive B2B Data

Artisan provides billions of data points on over 300 million B2B contacts with dozens of enrichment sources, while 11x offers limited data enrichment.

Less Bugs

Artisan squashes bugs quickly, while 11x users report emails written in wrong languages, tracking breaks, hallucinations, slowness, and more.

Higher Response Rate

With side-by-side comparisons, Artisan consistently shows ~4x higher response rates than 11x, which frequently struggles with SPAM issues.

Much Easier Setup

Artisan offers rapid, white-glove onboarding and can launch your campaigns in days, while 11x takes 4 weeks for setup.

Move Over, Alice.
It’s Time For Ava.

Ava is an AI BDR that you can collaborate with directly in our platform’s chat interface, has access to the biggest pool of B2B data sources and writes the highest quality outbound messages.

Key Features

8 Reasons To Choose Artisan Over 11x

Looking at all the features side-by-side can be a lot to take in. Here are the 8 main reasons why Artisan is better than 11x.

You Are as Obsessed With UX as We Are

We’re obsessed with user experience. B2B platforms traditionally prioritize functionality, but are extremely clunky and unpleasant to use. Artisan is revolutionizing this by building software that is sleek, intuitive, and fun to use. Customers who have tried both our platform and 11x say ours is immediately easy to learn and enjoyable to work on.

You Love to Have as Much Data on Leads as Possible

With access to over 300 million B2B contacts, you'll never run out of prospects. We also integrate with dozens of different enrichment sources, including social media scraping, hiring news, fundraising data, and more – all included in the cost of your subscription.

You Like Being Onboarded Fast

With 11x’s platform, onboarding takes 4 weeks and involves a lot of manual processes. On Artisan, not only can Ava independently onboard you via chat, you can also directly connect your mailboxes to our platform and start sending out emails instantly while they warm themselves up. Get up and running within a week!

You Love New & Amazing Features

We ship product crazy fast and listen to what our users want. We have some extremely exciting things coming in our roadmap, and we are relentlessly working to build the best sales software ecosystem and AI employees on the market. Our latest features include AI Email Personalization, LinkedIn Automation, Data Miner, Personalization Waterfall, Sequence Builder, and much more.

You Like Getting Responses

Rather than running GPT to write bland, generic emails, we’re working directly with one of the leaders in LLM models to apply the latest techniques in prompt engineering. Our messages are concise, human-sounding, and designed to get you engagement.

You Like Working With Companies Backed By Y Combinator & the Best Investors

We’ve raised over $11M in seed funding from top-tier investors including Y Combinator, HubSpot, Soma Capital, Sequoia Scout, BOND Capital, and many more. We also have community investments from sales executives who bring years of industry experience and believe in our product.

You Love Amazing Customer Success

We’re committed to making sure you have the best possible experience using the Artisan platform, and your dedicated customer success manager will work closely with you to ensure your ongoing success. We can optionally set up a direct Slack connection so you have multiple points of contact at Artisan available 24/7.

You Want Your Messages to Reach the Inbox

Effective outbound sequences are futile if they’re trapped in the spam folder. Artisan takes extra steps to ensure seamless deliverability across email and LinkedIn. With our advanced Deliverability Optimization tools—including dynamic send limits, email warmup, mailbox health monitoring, and safe email content practices—we strive to be the safest email automation tool on the market.

How Artisan’s Data Miner Outshines 11x

Artisan's Data Miner builds comprehensive lead profiles by aggregating data from multiple sources:

LinkedIn Posts

Twitter Post

Hiring News

Fundraising Announcements

Press Releases

Website Scraping

Firmographic Data

Technographic Data

Demographic Data

Comparison

Side-by-Side UI Comparison

Comparison

Email Personalization Like No Other

Artisan's AI Email Personalization ensures each email is uniquely tailored, leveraging deep data insights to increase engagement:

Personalization Waterfall

Ava selects the most relevant personalization points for each prospect.

Human-Like Messaging

Emails crafted to sound natural and engaging.

Dynamic Content

Incorporation of real-time data like recent posts or company news.

Features

Pages 11x Doesn’t Have

Leads CRM

Experience unparalleled efficiency with our CRM that consolidates all your leads, complete with company details and enriched-insights feature 11x lacks.

Ready to Hire Ava and Supercharge Your Team?

Ava is equipped with the best-in-class outbound tools to automate your outbound, freeing your reps’ time to focus on closing deals.